The first quarter of 2020 has come to a close and needless to say, our world has been turned upside down. I took the time this week to reflect on the first three months of 2020 as part of my normal routine assessing where I am so far this year relative to my three words, … Continue reading The whats, hows and whys that matter most
2019 CEO studies by PwC, Deloitte, McKinsey, Gartner, Forrester, IDC –they all say the same thing: digital business remains the CEO’s #1 priority. In a recent study, PwC asked CEOs to grade themselves on the company’s use of data to drive digital business initiatives. They compared how CEO’s responded based on two factors: comprehensiveness and … Continue reading Marketing amidst mass corporate culture shifts – it’s a two way street
It' that time of year where we start mapping business goals to marketing objectives and key results (OKRs). It's therapeutic because it feels like a fresh start, like clicking the reset button on a new year. . It's our job as leaders to find the focus and help our teams prioritize time, energy and attention … Continue reading Sales kickoff season – the perfect time for everyone to find focus, find balance.