Embracing the change in my Talent DNA

. In a leadership role, I'm a believer in playing to one's strengths - including my own.  I'm also a believer in building upon one's strengths, and that true balance comes from harnessing your strengths both personally and professionally.  That said, I'm a fan of Gallup's CliftonStrengths Assessment. It defines strength as "Your Talent DNA … Continue reading Embracing the change in my Talent DNA

From Product Marketing to Portfolio Marketing – it’s all about the buyer

I'm a big believer in "Portfolio Marketing."  Granted, it's not the most widely used term to describe what is commonly referred to as Product Marketing, but it's much more than that.  Over the past 3 years, I have been building a team of experts driven by one single mission: To know the buyer more than … Continue reading From Product Marketing to Portfolio Marketing – it’s all about the buyer

Why we need a game plan with little wins

One of the things I  learned about myself after four quarters of using the Full Focus Planner is that the biggest piece of my growth the past year came from a simple move away from adding up little wins to focusing on the little wins that add up. Let's face it, we all have a … Continue reading Why we need a game plan with little wins